playup

 

Three years ago, we built your Sports Sanctum right here!

We are sports enthusiasts, mobile geeks, social butterflies and hard-core gamers rolled into one dynamic, fun-loving global team. We share the vision of building unique, engaging, addictive applications and games for long-time sports lovers and those just beginning their journey.


Our innovative sports offerings embody elements of LIVE sports clubbed with interactive mobile devices in the social space. We constantly push ourselves to advance the 360-degree sports viewing experience of sports fans in India and change their passive sports-watching experience to a social event.


PlayUp allows sports fans to connect, follow and engage Sports Smack LIVE. So, no more standalone game plays, no more solitary sports-watching experiences.

We are on a mission to capture the heart and soul of sports in India. We are currently in the process of setting the mobile and web sports space on fire, as always, with some more innovative applications and games focusing on other sports like Soccer, Formula One and Golf.


PlayUp was founded in 2007 at a time when the sports entertainment industry was in huge clutter. The founders, Luke Bunbury and George Tomeski, being huge gaming enthusiasts themselves decided to marry the commercial power of mobile technologies with the LIVE sports element across varied channels & platforms. The inception of PlayUp empowered sports fans in gaining access to complete dose of LIVE sports entertainment. And, the success continues…….